- The FDA, Big Pharma, and Social Media: What’s the Right Rx? – Conversation Starter – HarvardBusiness.org – Last week the FDA held a hearing to begin a dialogue with the American public on the question of what level of online engagement is acceptable for healthcare companies to have with their customers. In other words, should the FDA make sure Merck’s tweets are accurate?
- Six Social Media Trends for 2010 – HarvardBusiness.org – Some interesting and reasonable insights into what lies ahead in 2010 for social media. I would certainly agree that the continued evolution in mobile apps will be transformative and that every organization that uses social media for communication and marketing should have internal policies regulating how these tools (and associated risks) will be managed. Of particular interest is the statistic that 70% of companies block access to popular social networking sites…
- LinkedIn Finally Opens Platform; TweetDeck to Launch LinkedIn Support – LinkedIn finally has opened its platform to allow 3rd party app integration and TweetDeck FINALLY supports status updates to LinkedIn.com